Who We Are

Start with wine tastings, movies with the little ones, and a fabulous Brunch & Boogie series that has local moms, dads and kids rockin’. Add in fresh conversations about fashion, sex, food, parenting, health and fitness (and so much more), and you’ve got Families in the Loop!

Our mission is simple: to make parenthood fun and social for urban moms and dads and to connect families to the best resources in Chicago and beyond.

With Families in the Loop, moms and dads can now easily access all of the awesomeness that is Chicago. Did someone say having little kids means stretched out sweatpants and sleepless nights? Not anymore! We’re ready to feel great, get the inside scoop, and enjoy this wild ride of parenthood.

We’re so excited to bring parents together in a new and fabulous way. Thanks to Families in the Loop, urban living will never be the same. And that’s just how we like it!

Wendy Widom, CEO

Sassy, sincere and super-duper smart, Families in the Loop CEO Wendy Widom brings heart in her quest to connect Chicago families. She started Families in the Loop to make parenting fun, showcase the city’s fantastic talent and resources, and plan some fierce and fabulous events for moms, dads and their children. When Wendy’s not coffee shop hopping for meetings with local business leaders, she’s reliving her Peace Corps days in Poland at a buffet on Milwaukee Avenue, dancing to the Lion King Broadway soundtrack with her hubby and daughter, watching bad reality TV on the elliptical, or walking along Lake Michigan at sunset. Prior to Mom-ville, Wendy earned a BA from the University of Florida and a MA in Organizational Psychology from Columbia University.

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If you want to learn about the founders of Families in the Loop, click here!

Like the photo?  Learn more about Chicago family photographer, Ashbey Riley.